Sensors Expo

How to make the IoT a reality

May 13, 2014

How to make the IoT a reality

ARM will be chairing a symposium on the sidelines of the upcoming Sensors Expo and Conference in Chicago on Jun 24th from 9AM to 5PM. Titled Making the Internet of Things a Reality: A Toolkit for Designing “Smart,” key speakers include Atmel’s Adrian Woolley, ARM’s Zach Shelby and Sensor Platforms CTO Kevin Shaw.

According to ARM’s Will Tu, Kevin Shaw will be kicking off the session with an overview of how IoT devices can evolve to optimize their interaction with humans – ultimately becoming invisible and predictive.

“We can see sensor fusion at work with smartphones, tablets and wearables and today as they apply the concept of contextual awareness of where a user is and what he or she might be doing,” Tu writes in a recent blog post. “From this awareness a device can respond to offer a service, enable features on a device, conserve valuable battery power or delight users in some novel way. Sensor fusion will bring the same type of value to embedded devices and  these software algorithms will be the key to unlocking the commercial value proposition of future IoT device.”

Next up is ARM’s very own Zach Shelby, a thought leader in the industry who has been heavily involved in connectivity from his early days as co-founder of Sensinode. Zach is currently a key contributor at the IETF for IoT standards with contributions in 6LoWPAN, routing, web services and security related standards, ETSI and OMA standardization on M2M and in several top international research programs.

Atmel’s Adrian Woolley will then discuss the hardware side of the IoT. A 25-year veteran of the semiconductor market, Woolley is the Director of Strategy and Business Development at Atmel’s microcontroller business unit. He has an extensive background in mobile and communication markets, along with a considerable amount of embedded experience in microcontrollers.

“When you are talking about hardware building blocks, Atmel can offer more than just MCUs; they also provide radio technologies,” says Shaw.

Interested in learning more? You can access the symposium’s official page here for additional details and registration information. Readers may also want to check out Atmel’s recent IoT SoMa panel on the subject herePatrick Sullivan’s EELive! 2014 presentation here and our extensive Bits & Pieces IoT article archive here.


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